Knowledge Hub

Advice and answers from the Restaurantology Team

Restaurantology frequently crawls 15k+ industry-specific websites to gather publicly available location and tech stack data that we analyze and map to familiar, consistent profiles.

Why is this important?

Restaurant industry data changes quickly. Updating unit counts, understanding ownership hierarchies, and tracking tech adoption over time can be difficult. Finding a qualified data partner can result in higher territory and rep confidence, faster time to insight and action, and better overall deals.

How does Restaurantology gather location and tech stack data?

Restaurantology uses a proprietary crawler to scan and analyze thousands of websites’ code. Since we fully render web-pages (including JavaScript) we can search not only the HTML, but also 3rd party scripts (like Tag Managers), cookies, and other code fingerprints. This process can include complex navigation paths, as well as compound task automation.

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