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Multiunit growth summary – March 2022 Recap

April 4, 2022 | Industry News Monthly Growth Summary | by Grant Gadoci

This is part three in a continued series documenting multi-unit restaurant growth in the United States and Canada.

Multiunit restaurants (MURs) are growing in gross revenue, number of units, and market share.

March was another month of expansion plans and ongoing growth for both emerging and well-known restaurant concepts. Brands of all shapes and sizes, from cookies and coffee to custard and craft brews, are opening new stores, expanding their footprint, and announcing acquisitions on a fairly regular cadence.

This month’s summary contains over 300 MURs who increased their number of locations by one or more physical location in the past month.

February to March 2022 unit growth, by Concept

ConceptParentService TypeFebMarChange%
Crumbl CookiesLimited Service (LSR)352373+216%
Dutch Bros CoffeeLimited Service (LSR)597615+183%
Slim ChickensLimited Service (LSR)122139+1714%
The Habit Burger GrillYum! BrandsLimited Service (LSR)317327+103%
Fat Bastard Burrito Co.Limited Service (LSR)4656+1022%
Kung Fu TeaKung Fu Tea RestaurantsLimited Service (LSR)351359+82%
Scoops Ice CreamLimited Service (LSR)713+686%
CAVACava Group Inc.Limited Service (LSR)166171+53%
Clean EatzLimited Service (LSR)6873+57%
The Human BeanLimited Service (LSR)142147+54%
OH! K-DogLimited Service (LSR)2732+519%
Vicky BakerySnack and Nonalcoholic Beverage Bars1923+421%
Chicken KitchenLimited Service (LSR)1822+422%
Poke Bros.Limited Service (LSR)6064+47%
Viva ChickenLimited Service (LSR)1014+440%
YogurtlandLimited Service (LSR)209213+42%
Playa BowlsLimited Service (LSR)132136+43%
Mary's Mountain CookiesLimited Service (LSR)913+444%
BurgerologyFull Service (FSR)37+4133%
La Belle ProvinceLimited Service (LSR)2731+415%
Dave's Hot ChickenLimited Service (LSR)4852+48%
Chicago's Pizza With a TwistLimited Service (LSR)5861+35%
WahlburgersLimited Service (LSR)8588+34%
Killer BurgerLimited Service (LSR)1619+319%
Tin RoofFull Service (FSR)1720+318%
Famoso Neapolitan PizzeriaFull Service (FSR)3134+310%
Aroma Joe'sLimited Service (LSR)8285+34%
Boardwalk Fries Burgers ShakesLimited Service (LSR)2326+313%
Mighty Quinn's BarbequeLimited Service (LSR)1114+327%
BobablasticMobile Food Services2831+311%
Jeremiah's Italian IceLimited Service (LSR)101104+33%
Kwench Juice CafeLimited Service (LSR)1114+327%
Crave Kitchen & BarFull Service (FSR)36+3100%
Blast & BrewMilano Restaurants InternationalFull Service (FSR)58+360%
Presse CafePresse Cafe RestaurantsLimited Service (LSR)5558+35%
7 Brew CoffeeLimited Service (LSR)1518+320%
Crave Hot Dogs & BarbecueLimited Service (LSR)3336+39%
Pier 88 Boiling Seafood & BarFull Service (FSR)912+333%
Taco Casa {{{TX}}}Limited Service (LSR)9294+22%
Freddy's Frozen Custard & SteakburgersLimited Service (LSR)447449+20%
Mountain Mike's PizzaLimited Service (LSR)263265+21%
Lazy DogFull Service (FSR)4345+25%
JINYA Ramen BarJINYA Holdings Inc.Full Service (FSR)4446+25%
The Brass TapFamily Sports Concepts, Inc.Full Service (FSR)4547+24%
Ford's Garage23 Restaurant ServicesFull Service (FSR)1719+212%
Piada Italian Street FoodLimited Service (LSR)4446+25%
Goodcents Deli Fresh SubsLimited Service (LSR)6668+23%
BiscuitvilleLimited Service (LSR)6769+23%
Pollo CamperoLimited Service (LSR)8183+22%
SushirritoLimited Service (LSR)46+250%
DoubleDave's PizzaworksLimited Service (LSR)4042+25%
Chacho'sChacho's RestaurantsLimited Service (LSR)57+240%
The Big SaladLimited Service (LSR)79+229%
Coyo TacoLimited Service (LSR)35+267%
Voodoo Wing Co.Limited Service (LSR)46+250%
Insomnia CookiesLimited Service (LSR)214216+21%
Beard Papa'sLimited Service (LSR)4042+25%
JuiceLandLimited Service (LSR)3335+26%
Rush BowlsLimited Service (LSR)3537+26%
Chocolate Shoppe Ice CreamLimited Service (LSR)79+229%
Cowgirl CoffeeLimited Service (LSR)35+267%
Minuti CoffeeLimited Service (LSR)1214+217%
QWENCH Juice BarLimited Service (LSR)2931+27%
ParmMajor Food GroupFull Service (FSR)46+250%
SoFreshLimited Service (LSR)1214+217%
RareTeaLimited Service (LSR)2224+29%
ZaLat PizzaLimited Service (LSR)1719+212%
Just PokeLimited Service (LSR)1315+215%
The Toasted Yolk CafeFull Service (FSR)3638+26%
The Canadian BrewhouseFull Service (FSR)3941+25%
La CageFull Service (FSR)3638+26%
Two Guns EspressoLimited Service (LSR)57+240%
Steve's Poke BarLimited Service (LSR)1214+217%
Daal RotiLimited Service (LSR)68+233%
EMILIA Cantine PortugaiseGroupe La BuffLimited Service (LSR)68+233%
Shuyi TealiciousLimited Service (LSR)1719+212%
Pizza TwistLimited Service (LSR)5759+24%
Kokonut Dessert BarSnack and Nonalcoholic Beverage Bars810+225%
Pür & SimpleFull Service (FSR)3032+27%
RAKKAN RamenFull Service (FSR)79+229%
Guthrie'sLimited Service (LSR)4142+12%
Jim 'N Nick's Bar-B-QGood Smoke Restaurant GroupFull Service (FSR)3839+13%
Chicken Salad ChickLimited Service (LSR)212213+10%
Hungry Howie's PizzaLimited Service (LSR)536537+10%
Half Shell Oyster HouseFull Service (FSR)1415+17%
Boston's Restaurant & Sports BarBoston Pizza International Inc.Full Service (FSR)2425+14%
eegee'sLimited Service (LSR)3031+13%
Pizza InnRave Restaurant GroupLimited Service (LSR)145146+11%
Famous Dave'sBBQ Holdings, Inc.Full Service (FSR)139140+11%
Eureka!Full Service (FSR)2627+14%
The Boiling CrabLimited Service (LSR)2223+15%
The Buffalo SpotLimited Service (LSR)3738+13%
Straw Hat PizzaLimited Service (LSR)2829+14%
Poki BowlLimited Service (LSR)1112+19%
Huckleberry'sHeritage Restaurant BrandsFull Service (FSR)2223+15%
Mary's Pizza ShackFull Service (FSR)1314+18%
Swami's CafeLimited Service (LSR)1011+110%
The Broken Yolk CafeLimited Service (LSR)3435+13%
Freebirds World BurritoTavistock Restaurant CollectionLimited Service (LSR)5657+12%
Nekter Juice BarLimited Service (LSR)161162+11%
Breakfast RepublicRise & Shine Restaurant GroupFull Service (FSR)1213+18%
Yoshiharu Japanese RamenFull Service (FSR)67+117%
Toast!Charleston Hospitality GroupFull Service (FSR)56+120%
Yellow VaseLimited Service (LSR)45+125%
Culinary DropoutFox Restaurant ConceptsFull Service (FSR)89+113%
Streets of New YorkLimited Service (LSR)1718+16%
The Crack ShackLimited Service (LSR)67+117%
World Of BeerFull Service (FSR)4950+12%
Diced FoodLimited Service (LSR)89+113%
Hamburger Mary'sFull Service (FSR)1819+16%
The Juicy CrabFull Service (FSR)4041+12%
Surcheros Fresh MexLimited Service (LSR)2425+14%
Sweet Lou'sFull Service (FSR)23+150%
PrimoHoagiesLimited Service (LSR)9697+11%
BuonaLimited Service (LSR)2526+14%
Lou Malnati's PizzeriaFull Service (FSR)7273+11%
The WorksMTY Food Group Inc.Full Service (FSR)2728+14%
Waldo Cooney's PizzaLimited Service (LSR)78+114%
Main EventFull Service (FSR)4849+12%
Lincoln Square Pancake HouseFull Service (FSR)910+111%
Quaker Steak & LubeFull Service (FSR)3738+13%
LaRosa's PizzeriaLimited Service (LSR)6667+12%
Walk-On?s Sports BistreauxMorrison CompaniesFull Service (FSR)6667+12%
Manhattan PizzaLimited Service (LSR)1617+16%
Mexicali Cantina GrillFull Service (FSR)1011+110%
Legal Sea FoodsLegal SeafoodsFull Service (FSR)1920+15%
Row 34Full Service (FSR)34+133%
Bocado Tapas Wine BarNiche Hospitality GroupFull Service (FSR)23+150%
California TortillaLimited Service (LSR)3839+13%
The All American SteakhouseFull Service (FSR)78+114%
Leo's Coney IslandFull Service (FSR)7071+11%
Rapid Fired PizzaLimited Service (LSR)3132+13%
Boom-a-rang DinerFull Service (FSR)5253+12%
Italian Village PizzaLimited Service (LSR)1617+16%
Han DynastyFull Service (FSR)1011+110%
Crust Wood Fired PizzaFull Service (FSR)23+150%
Starwood CafeFull Service (FSR)1314+18%
Super ChixLimited Service (LSR)1112+19%
Hash House A Go GoFull Service (FSR)910+111%
Taco Joint {{{TX}}}Limited Service (LSR)67+117%
Rosa's Cafe & Tortilla FactoryBobby Cox Companies, Inc.Limited Service (LSR)5051+12%
Los Cucos Mexican CafeCabreras GroupFull Service (FSR)1920+15%
Beans & Brews CoffeehouseLimited Service (LSR)6667+12%
CHOPT Creative Salad Co.Founders Table Restaurant GroupLimited Service (LSR)7273+11%
Kickback Jack'sBattleground RestaurantsFull Service (FSR)1819+16%
DurbinsFull Service (FSR)67+117%
El Jarrito Mexican GrillFull Service (FSR)78+114%
Southern Classic ChickenLimited Service (LSR)1617+16%
Field of GreensLimited Service (LSR)23+150%
Creno's PizzaLimited Service (LSR)2122+15%
SomeburrosSomeburros RestaurantsLimited Service (LSR)1213+18%
Vito's Pizza & Italian RistoranteFull Service (FSR)23+150%
Berry Divine Acai BowlsLimited Service (LSR)67+117%
Cartel Coffee LabLimited Service (LSR)1011+110%
Big Bad BreakfastFresh HospitalityFull Service (FSR)910+111%
Lost Pizza Co.Limited Service (LSR)2324+14%
Bubbakoo's BurritosLimited Service (LSR)6465+12%
Bluestone LaneLimited Service (LSR)5455+12%
Hampton Coffee CompanyLimited Service (LSR)56+120%
Salvatore's Old Fashioned PizzeriaLimited Service (LSR)3233+13%
Smithfield's Chicken 'N Bar-B-QFull Service (FSR)4041+12%
CharBar No.7Full Service (FSR)56+120%
Frank Pepe Pizzeria NapoletanaFull Service (FSR)1213+18%
Dave's Cosmic SubsLimited Service (LSR)2223+15%
Kreation OrganicLimited Service (LSR)2021+15%
Toledo's Mexican RestaurantFull Service (FSR)23+150%
Iguanas BurritozillaLimited Service (LSR)45+125%
The Baker's Dozen Coffee Shop & BakeryLimited Service (LSR)78+114%
El Forastero Mexican FoodLimited Service (LSR)1011+110%
Umai Savory Hot DogsLimited Service (LSR)56+120%
Halibut House Fish & ChipsLimited Service (LSR)3940+13%
Burrito BoyzLimited Service (LSR)4647+12%
Fire WingsLimited Service (LSR)4748+12%
Nardelli's Grinder ShoppeLimited Service (LSR)1516+17%
St. Louis Bar & GrillFull Service (FSR)7374+11%
Freshslice PizzaLimited Service (LSR)7778+11%
Ezell's Famous ChickenLimited Service (LSR)1718+16%
The Lodge Sports GrilleFull Service (FSR)56+120%
Black Rock Coffee BarLimited Service (LSR)9192+11%
Crushcakes & CafeSnack and Nonalcoholic Beverage Bars23+150%
NU KitchenLimited Service (LSR)23+150%
Alta StradaSchlow Restaurant GroupFull Service (FSR)45+125%
Good Stuff EaterySunnyside Group, LLCLimited Service (LSR)56+120%
Boss' Pizza & ChickenLimited Service (LSR)1213+18%
Stumpy's Hatchet HouseFitness and Recreational Sports Centers3132+13%
HipCityVegLimited Service (LSR)89+113%
New York Butcher ShoppeLimited Service (LSR)1920+15%
Cajun Steamer Bar & GrillFull Service (FSR)56+120%
Hattie B's Hot ChickenLimited Service (LSR)89+113%
Petro's Chili & ChipsLimited Service (LSR)1718+16%
P. Terry's Burger StandLimited Service (LSR)2324+14%
Green Lantern PizzeriaFull Service (FSR)78+114%
Heav'nly DonutsLimited Service (LSR)1314+18%
Wings OverLimited Service (LSR)3233+13%
BAMBUZA Vietnam KitchenLimited Service (LSR)34+133%
Great American CookiesFAT Brands Inc.Snack and Nonalcoholic Beverage Bars360361+10%
Cups Espresso CafeLimited Service (LSR)1011+110%
Sugar FactoryFull Service (FSR)2223+15%
BeerHead Bar & EateryFull Service (FSR)89+113%
Qin West NoodleLimited Service (LSR)56+120%
WingsUp!Limited Service (LSR)1819+16%
Mason's Famous Lobster RollsLimited Service (LSR)2021+15%
Piesanos Stone Fired PizzaFull Service (FSR)910+111%
Pubbelly SushiPubbelly Hospitality GroupFull Service (FSR)45+125%
Whiskey Joe'sSpecialty RestaurantsFull Service (FSR)45+125%
First Slice Pie CafeLimited Service (LSR)23+150%
FiiZ DrinksLimited Service (LSR)4748+12%
Sticky's Finger JointLimited Service (LSR)1213+18%
Founding FarmersFounding Farmers RestaurantsFull Service (FSR)45+125%
Tortas La HechizeraLimited Service (LSR)1112+19%
El Tiempo CantinaEl Tiempo RestaurantsFull Service (FSR)1415+17%
Little Woodrow'sFull Service (FSR)1920+15%
Tiff's TreatsSnack and Nonalcoholic Beverage Bars7475+11%
CreamistryLimited Service (LSR)3233+13%
Land of a Thousand Hills CoffeeLimited Service (LSR)1112+19%
Mister SofteeMobile Food Services3738+13%
It's Boba TimeLimited Service (LSR)5455+12%
ShareteaLimited Service (LSR)159160+11%
Equator Coffees & TeasLimited Service (LSR)910+111%
Happy LemonLimited Service (LSR)6162+12%
Tii CupLimited Service (LSR)67+117%
SusieCakesLimited Service (LSR)2425+14%
Afters Ice CreamLimited Service (LSR)3940+13%
Lasaters Coffee & TeaLimited Service (LSR)89+113%
Manny's Uptown Tex-MexFull Service (FSR)56+120%
Anchorhead CoffeeLimited Service (LSR)34+133%
Green CrushLimited Service (LSR)1415+17%
SmallCakes Cupcakery and CreameryLimited Service (LSR)192193+11%
The Original Sunrise CafeFull Service (FSR)45+125%
Joe Coffee CompanyLimited Service (LSR)2223+15%
Irving Farm New YorkLimited Service (LSR)67+117%
Dragonfly Tea BarLimited Service (LSR)23+150%
SwigSavory Restaurant FundLimited Service (LSR)3738+13%
Buddy Brew CoffeeLimited Service (LSR)67+117%
Yolk.Full Service (FSR)1516+17%
SouvlaLimited Service (LSR)45+125%
Ted's Cafe EscondidoFull Service (FSR)1112+19%
Howl at the MoonFull Service (FSR)1516+17%
Piccolo RistoranteFull Service (FSR)23+150%
Pepperoni'sLimited Service (LSR)1819+16%
Aceituno's Mexican FoodLimited Service (LSR)1213+18%
Crust Pizza CoLimited Service (LSR)2223+15%
El Pollo NortenoLimited Service (LSR)45+125%
CarsoniesLimited Service (LSR)23+150%
Fiesta Time Mexican GrillFull Service (FSR)34+133%
Ani Ramen HouseFull Service (FSR)1011+110%
The LickingLimited Service (LSR)89+113%
Mazevo CoffeeLimited Service (LSR)45+125%
Sushi ShopMTY Food Group Inc.Limited Service (LSR)168169+11%
Canadian Pizza UnlimitedLimited Service (LSR)4344+12%
Cheese Curds Gourmet Burgers + PoutinerieLimited Service (LSR)89+113%
Benny&Co.Limited Service (LSR)7172+11%
The FryFull Service (FSR)78+114%
Carrot ExpressLimited Service (LSR)1415+17%
Fried Egg I'm In LoveLimited Service (LSR)23+150%
Green ChiliFull Service (FSR)56+120%
PiazzettaFull Service (FSR)1718+16%
Williamsburg PizzaLimited Service (LSR)56+120%
WhealthyLimited Service (LSR)34+133%
SomiSomiLimited Service (LSR)3334+13%
Homemade Ice Cream & Pie KitchenLimited Service (LSR)89+113%
Taco BambaLimited Service (LSR)78+114%
The Great Greek Mediterranean GrillUnited Franchise GroupLimited Service (LSR)2021+15%
Coq-O-BecLimited Service (LSR)1112+19%
Great Canadian Pizza & Fried ChickenLimited Service (LSR)67+117%
Habaneros Modern Taco BarLimited Service (LSR)1011+110%
Real Fruit Bubble TeaLimited Service (LSR)7576+11%
Piazza MannaLimited Service (LSR)67+117%
Achilles Coffee RoastersLimited Service (LSR)34+133%
Midnight Cookie Co.Limited Service (LSR)45+125%
Cauldron Ice CreamLimited Service (LSR)89+113%
HiHo CheeseburgerFull Service (FSR)23+150%
Big Buns Damn Good Burger Co.Thompson HospitalityFull Service (FSR)34+133%
Pengo Drink StationLimited Service (LSR)34+133%
Cluck2goLimited Service (LSR)34+133%
WolfnightsLimited Service (LSR)45+125%
Tommy's Tavern + TapTriple T HospitalityFull Service (FSR)78+114%
The Yard Milkshake BarLimited Service (LSR)2021+15%
Green Brothers Juice CompanyLimited Service (LSR)34+133%
DaldongnaeFull Service (FSR)78+114%
Stacked Pancake & Breakfast HouseFull Service (FSR)3435+13%
TractorLimited Service (LSR)89+113%
Detroit Wing CompanyLimited Service (LSR)2223+15%
Napa Kitchen + BarThe Wine Bistro GroupFull Service (FSR)34+133%
Plucked Chicken & BeerSauced BBQ RestaurantsLimited Service (LSR)34+133%
Knockout Sports BarFull Service (FSR)78+114%
Aussie Grill by OutbackBloomin' Brands, Inc.Limited Service (LSR)67+117%
El Jefe's TaqueriaLimited Service (LSR)67+117%
Terry Black's BBQLimited Service (LSR)23+150%
RedsService Inspired RestaurantsFull Service (FSR)23+150%
Honest EateryLimited Service (LSR)23+150%
Hawaiian BrosLimited Service (LSR)2728+14%
Ramen HiroshiFull Service (FSR)34+133%
Savvy SlidersLimited Service (LSR)1819+16%
West Coast SourdoughLimited Service (LSR)1516+17%
Moge TeeLimited Service (LSR)4647+12%
Pepe's Red TacosMobile Food Services56+120%
B2 Bistro + BarFull Service (FSR)56+120%
La La Land Kind CafeLimited Service (LSR)45+125%
Party FowlFull Service (FSR)56+120%
Mr. Fries ManLimited Service (LSR)1617+16%
Sunright Tea StudioLimited Service (LSR)1819+16%
Legend Hot ChickenLimited Service (LSR)910+111%
Mayday Ice CreamLimited Service (LSR)67+117%
Senor SisigLimited Service (LSR)34+133%
The Juicy CrawfishLimited Service (LSR)56+120%
Victorico's Mexican FoodLimited Service (LSR)1112+19%
BoBaPOPLimited Service (LSR)23+150%
ObanhmiLimited Service (LSR)78+114%
Ume TeaLimited Service (LSR)56+120%
Lifting Noodles RamenFull Service (FSR)56+120%
Fin & FeathersFull Service (FSR)45+125%
Ceviches by DivinoFull Service (FSR)45+125%
Macondo Coffee RoastersLimited Service (LSR)34+133%
Phat Boy Sushi & KitchenFull Service (FSR)45+125%
Mah Ze DahrKNEAD Hospitality + DesignSnack and Nonalcoholic Beverage Bars45+125%
Tapville SocialFull Service (FSR)34+133%
Naked FarmerFull Service (FSR)34+133%
Boba Ave 8090Limited Service (LSR)23+150%
Lolis Mexican CravingsLimited Service (LSR)45+125%

Note: Numbers in green (above) confirm continued month-over-month detectable unit growth.

Notes about our automated unit growth insights

Each month, Restaurantology visits over 15,000 multi-unit restaurant websites to verify a variety of public data points that we can extract, analyze, and turn into valuable insights. We use proprietary technology intended to capture data at its source, meaning wherever possible we’re allowing restaurant companies and brands to tell us how many units they have (such as on a locations page), as well as what technologies they’ve integrated into their website (POS, loyalty, reservations, etc.).