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MarketMinded™

Expert insights into the restaurant industry, market trends, scaling restaurant tech companies, RevOps, and more.

It’s a competitive time to sell software to restaurants

October 24, 2023 | Data & Trends
Software innovation is accelerating, and so are the number of tech companies targeting the restaurant industry. Collectively, we’re starting to ask for a lot from restaurant operators. The tech...

National Restaurant Association Show 2023: A Recap

June 2, 2023 | Data & Trends
In May 2023, Restaurantology had the opportunity to attend the National Restaurant Association Show in Chicago. Our experience at the premier event for the restaurant and hospitality industry was...

Do food trends really drive multi-unit restaurant growth?

April 25, 2023 | Data & Trends
In short, yes. They absolutely do. Food trends have been around for decades. Over the past few years, it seems that popular items can even “go viral” as younger generations share their...

How to better predict multi-unit restaurant location growth

March 21, 2023 | Data & Trends
Welcome to the final installment of our three-part series on measuring, calculating, and inferring multi-unit restaurant location growth. This topic—and the way Restaurantology has brought inferred...

Is decline in multi-unit restaurant locations a “bleeding” indicator?

March 14, 2023 | Data & Trends
Contraction. Most consider it a four-letter word when talking about restaurant growth. And they wouldn’t be wrong. Yes, contraction among multi-unit restaurants means location count is...

Is restaurant unit growth the best measurement of success?

March 7, 2023 | Data & Trends
It’s been a rough few years for restaurants, but growth and expansion are back on the menu. When restaurants talk about growth, they mean a couple of things: expansion into new markets or new...

Multi-unit growth summary – June 2022 Recap

July 1, 2022 | Data & Trends
This is part six in a continued series documenting multiunit restaurant growth in the United States and Canada. June brings us more Multiunit Restaurant (MUR) openings, and we’re here for it....

Multiunit growth summary – May 2022 Recap

June 2, 2022 | Data & Trends
This is part five in a continued series documenting multiunit restaurant growth in the United States and

Multi-unit growth summary – April 2022 Recap

May 2, 2022 | Data & Trends
This is part four in a continued series documenting multiunit restaurant growth in the United States and Canada. April has showered us with more Multiunit Restaurant (MUR) openings, with 466 stores...

Multi-unit growth summary – March 2022 Recap

April 4, 2022 | Data & Trends
This is part three in a continued series documenting multi-unit restaurant growth in the United States and Canada. Multiunit restaurants (MURs) are growing in gross revenue, number of units, and...