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MarketMinded™

Expert insights into the restaurant industry, market trends, scaling restaurant tech companies, RevOps, and more.

Diagnosing data decay: A step-by-step guide for companies selling to restaurants

July 17, 2023 | GTM Playbook
This is the second blog in a 3-part series designed to help companies targeting the restaurant industry better understand, diagnose, and ultimately resolve CRM data decay. Read part one here....

Defining data decay: understanding the gradual erosion of CRM data quality

July 10, 2023 | GTM Playbook
This blog kicks off a 3-part series designed to help companies targeting the restaurant industry better understand, diagnose, and ultimately resolve CRM data decay. While the value of any CRM lies in...

5 sandwich & sub shops on Restaurantology’s radar

June 13, 2023 | Segment Analysis
Americans love sandwiches. They are the cornerstone of breakfast, lunch, and dinner menus across both Limited- and Full-Service restaurants. Last year alone, billions of dollars were made selling...

The restaurant industry “long tail”

June 6, 2023 | Segment Analysis
Ciao! Welcome to the first Restaurantology Office Hours. This will be our time to discuss, debate, and dissect topics around restaurant market intelligence, go-to-market strategy, RevOps, data...

National Restaurant Association Show 2023: A Recap

June 2, 2023 | Data & Trends
In May 2023, Restaurantology had the opportunity to attend the National Restaurant Association Show in Chicago. Our experience at the premier event for the restaurant and hospitality industry was...

7 rapid-growth coffee concepts to watch

May 9, 2023 | Segment Analysis
The coffee segment is energized. In September 2022, it was reported that U.S. coffee chains saw a 10% boost in sales–nearing pre-pandemic levels. Coffee shops are the third largest restaurant...

Restaurant Tech Index: Toast POS

May 2, 2023 | Tech Signals
Welcome to the first installment of Restaurant Tech Index, a series we hope will help individuals and companies selling to restaurants understand and act on technographic data, market intelligence,...

Food Trend Index: Hot Chicken

April 27, 2023 | Segment Analysis
Chicken is hot. Literally. Over the past year, Hot Chicken—or Nashville Hot Chicken—has been one of the hottest taste trends in the restaurant industry. And not just in Nashville, Tennessee,...

Do food trends really drive multi-unit restaurant growth?

April 25, 2023 | Data & Trends
In short, yes. They absolutely do. Food trends have been around for decades. Over the past few years, it seems that popular items can even “go viral” as younger generations share their...

Using tech stack as a proxy for measuring CRM maturity

April 21, 2023 | GTM Playbook
In 2023, the number of companies selling to restaurants that want, or outright need, to know what’s in a restaurant’s tech stack is on the rise. And modern market intelligence providers...